🚀 10 Ad Pro Tipps

Advertising is often annoying. But she's annoying lesserwhen they well is done.

If we interrupt people while scrolling, it's at least with something that sticks.

Come here 10 thingsthat distinguish good ads from bad ads.

Checklist, make ads better.

1. Look at the face

Want to know if your ad is working?

Show them to someone and look closely at their face. Does an eyebrow twitch? Is there a smile coming? Frown?

If something happens, you've done something right.

Good ads trigger emotions. Always

2. The first second counts

Users don't read ads. They scan.

That's why the headline or the first second of the video must go off immediately.

If you don't pick them up there, they'll get a coffee.

You've got 1 try. Make him strong.

3. Build an ad collection

Don't search again every time. Collect good ads like Pokémon cards.

Save what impresses you. Sort it out. Use it as a box of ideas.

Whether from the Facebook Ad Library or TikTok — inspiration is everywhere.

4. The platform sets the tone

LinkedIn is not TikTok. And Insta isn't YouTube.

What works where is different.

Tailor your ads to the environment.

Ask yourself: What are people here expecting to see right now?

5. Talk to real customers

Get feedback = mandatory.

Ask people from your target group:

• Do they understand the ad?
• Do they feel addressed?
• Is that what they appreciate about your brand?

If not, change. Don't make it pretty. Do it right.

6. Promote like a ninja

Bad advertising screams “BUY ME.”

Good advertising whispers: “Click on it — it's worth it. ”

Disguise your ad so that it doesn't look like an ad.

That goes with:

• real stories
• user-generated content
• Formats that look like organic posts

7. Honesty wins

Advertising can do a lot. But it can't save a bad product.

Just promise what you keep.

Be open with potential weaknesses and make users feel good about it.

Honesty always pays off in the long run. Sometimes in the short term too.

8. Creatives are your currency

Half of your success depends on your creative.

Stock photos that everyone knows? Please don't.

Better bold pictures, your own graphics or strong text.

Make it special. Not random.

9. If you don't measure, you fly blind

Tracking isn't an extra — it's the backbone of your campaign.

You need to know:

• Why did an ad go well?
• Why not the other one?

Set up tracking cleanly, check in daily, and learn.

Without data, it's all guessing.

10. Test first, scale later

Small budget with many variants.

Test images, target groups, headlines.

When it's clear what works — then Do you push the budget on.

Never before.

Here's how to find your winner ads. Without roulette.

conclusion

Advertising is not a gut feeling.

Good ads are planned, tested, adapted.

With these 10 points, you're already significantly better off than 90 percent out there.

If you want, I would be happy to build one for you Checklist as a PDF, a LinkedIn carousel or a Visual for your blog. Just say it briefly.